Study Advertising and Public Relations in Austria: programmes, fees and entry requirements
Austria has 7 undergraduate programmes in Advertising and Public Relations at 7 universities in 5 cities. At public institutions EU students typically pay no tuition fee (€0–€727); non-EU students €1,453 a year (€0–€2,000).
Always check current information on the official website of the university before you apply.
- Taught in: German (5), English (1)
- Selection: minimum requirements set by each university
All Advertising and Public Relations programmes in Austria
| Programme | University | City | Language | Length | EU fee / year | Non-EU fee / year |
|---|---|---|---|---|---|---|
| Kommunikationswirtschaft | FHWien der WKW – University of Applied Sciences for Management & Communication | Vienna | German | 3 yr | €727 | €2,000 |
| Kommunikationswissenschaft | Paris Lodron University of Salzburg | Salzburg | 3 yr | €0 | €1,453 | |
| Information, Medien & Kommunikation | University of Applied Sciences Burgenland (Eisenstadt) | Eisenstadt | German | 3 yr | €0 | €0 |
| Kommunikation, Wissen, Medien | University of Applied Sciences Upper Austria (Hagenberg) | Hagenberg | German | 3 yr | €727 | €1,453 |
| Medien- und Kommunikationswissenschaften | University of Klagenfurt | Klagenfurt | German | 3 yr | €0 | €1,453 |
| Publizistik und Kommunikationswissenschaft | University of Vienna | Vienna | German | 3 yr | €0 | €1,453 |
| Strategic Communication | Webster Vienna Private University | Vienna | English | 4 yr | €24,068 | €24,068 |
How admission works in Austria
There is no national application portal: you apply online directly to each university, Fachhochschule or private university. You need the Austrian Matura or an equivalent foreign school-leaving certificate that gives access to the same kind of study in the country where it was issued, plus proof of German (or English for English-taught programmes); public universities admit to most bachelor's and Diplom programmes without selection, and the general admission deadline for the winter semester is 5 September (5 September 2027 for the 2027/28 intake). Medicine and dentistry use the joint MedAT test (for 2027: registration expected 1–31 March, test expected 9 July; at least 75% of medicine places go to holders of an Austrian Matura and at most 5% to non-EU applicants), and some other fields such as psychology, as well as arts and music programmes, have entrance or aptitude tests with earlier registration. Fachhochschulen and Pädagogische Hochschulen always run their own admission procedure with their own deadlines.
See also: Study in Austria · Advertising and Public Relations in other countries
Sources
- Universitätsgesetz 2002 § 91 (RIS, in force since 01.07.2025): EU/EEA students pay no tuition within the standard duration plus two semesters, then €363.36 per semester; third-country students with a student residence permit (§ 64 NAG) pay "einen Studienbeitrag von 726,72 Euro für jedes Semester", checked 19 October 2026
- Hochschule Burgenland – Gebühren und Förderungen ("Derzeit fallen für ein Bachelor- oder Masterstudium an der Hochschule Burgenland keine Studiengebühren an."), checked 19 October 2026
- FH OÖ Financial matters ('For students from EU and EEA countries: € 363.36 per semester'), checked 19 October 2026
- FHWien der WKW Kosten (Studienbeitrag EU/EWR/CH: '€ 363,36 pro Semester'), checked 19 October 2026
- Webster Vienna 2026–2027 Tuition Rates: Full-time undergraduate tuition per year 24,068 euros flat fee (12,034 euros per semester), checked 19 October 2026
How the figures are collected and calculated: Data and sources.