Study Marketing in Bulgaria: programmes, fees and entry requirements

Bulgaria has 23 undergraduate programmes in Marketing at 13 universities in 8 cities. At public institutions EU students typically pay €430 a year (€268–€850); non-EU students €3,000 a year (€1,700–€5,600).

Always check current information on the official website of the university before you apply.

All Marketing programmes in Bulgaria

ProgrammeUniversityCityLanguageLengthEU fee / yearNon-EU fee / year
Маркетинг и комуникации в изкустватаAcademy of Music, Dance and Fine Arts "Prof. Asen Diamandiev" - PlovdivPlovdivBulgarian4 yr€850€5,600
Икономика и маркетинг на туризмаBurgas Free UniversityBurgasBulgarian4 yr€1,900€3,600
МаркетингBurgas Free UniversityBurgasBulgarian4 yr€1,900€3,600
Маркетинг и дигитални комуникацииBurgas Free UniversityBurgasBulgarian4 yr€1,900€3,600
МаркетингBurgas State University "Prof. Dr. Assen Zlatarov"BurgasBulgarian4 yr€300€3,200
МаркетингCollege of Management, Trade and MarketingSofiaBulgarian3 yr€1,340€2,680
МаркетингD. A. Tsenov Academy of EconomicsSvishtovBulgarian4 yr€360€2,650
МаркетингNew Bulgarian UniversitySofiaBulgarian4 yr€3,500€5,215–€6,749
МаркетингPlovdiv University "Paisii Hilendarski" (Plovdiv)PlovdivBulgarian4 yr€268€3,000
Бизнес маркетинг и рекламаSouth-West University "Neofit Rilski"BlagoevgradBulgarian4 yr€500€3,600
МаркетингSouth-West University "Neofit Rilski"BlagoevgradBulgarian4 yr€500€3,600
МаркетингSt. Cyril and St. Methodius University of Veliko Tarnovo (Veliko Tarnovo)Veliko TarnovoBulgarian4 yr€424€1,800
МаркетингUniversity of Economics - VarnaVarnaBulgarian4 yr€490€2,700
Business management and marketing with teaching in English languageUniversity of Insurance and FinanceSofiaEnglish4 yr€3,600€3,600
Дигитален бизнес, маркетинг и продажбиUniversity of Insurance and FinanceSofiaBulgarian4 yr——
Маркетинг, продажби и бизнес в интернетUniversity of Insurance and FinanceSofiaBulgarian4 yr——
Маркетинг, продажби и електронен бизнесUniversity of Insurance and FinanceSofiaBulgarian4 yr——
Мениджмънт, маркетинг и дигитален бизнесUniversity of Insurance and FinanceSofiaBulgarian4 yr€2,200—
Финансов мениджмънт и маркетингUniversity of Insurance and FinanceSofiaBulgarian4 yr——
Marketing and strategic planning with teaching in English languageUniversity of National and World EconomySofiaEnglish4 yr€430€3,000
МаркетингUniversity of National and World EconomySofiaBulgarian4 yr€430€3,000
Търговия и продажбиUniversity of National and World EconomySofiaBulgarian4 yr€430€3,000
МаркетингUniversity of Ruse "Angel Kanchev" (Ruse)RuseBulgarian4 yr€430€1,700

How admission works in Bulgaria

There is no national application portal: you apply to each university, which runs its own competition within the number of state-funded places approved every year by the Council of Ministers. You need a Bulgarian secondary school diploma with the state matriculation exams (matura) or a recognised foreign equivalent; depending on the university and programme, applicants are ranked by entrance exams set by the university, by matura grades or by a combination with secondary school grades. Universities publish their admission rules before 31 March of each year, so the rules for the autumn 2027 intake appear by 31 March 2027. Citizens of the EU/EEA and Switzerland are admitted on the same terms as Bulgarians; other foreign applicants are admitted under a separate procedure and pay the fees set for foreign students.

See also: Study in Bulgaria · Marketing in other countries

Sources

How the figures are collected and calculated: Data and sources.